Direct Marketing

Silversea – Direct Marketing

As the designer on-call for Silversea’s direct marketing campaigns, the primary focus is selling aspirational travel via luxury cruising to all seven continents. Through a number of templates I’ve developed with senior management (varying in size, shape and format), voyages and

promotions are marketed with the use of photography and language that invites the recipient to see worldwide destinations from a different perspective. Specialty inks, varnishes and paper selection enhance the printed pieces.

I’ve had the pleasure of working with Eric on Silversea’s Direct Mail program for the past 3½ years. He is an exceptional designer and has immense knowledge of the brand. Eric is very easy to work with and is constantly looking for ways to improve and is quick to provide out of the box ideas. He is a true partner and extension of the company.

—Marisa Vitto, Former Sr. Manager, Marketing, Silversea